Thursday, October 12, 2023 • 7:00-10:00 a.m. • Across Imperial County
Red Shoe Day Imperial Valley is back for the tenth great year! On the morning of October 12, hundreds of volunteers will be singing, dancing, and collecting donations from commuters at key intersections throughout the Imperial Valley.
All proceeds benefit Imperial Valley families who turn to San Diego’s Ronald McDonald House for a place of comfort, care, and compassion while their child is undergoing treatment in a San Diego hospital.
Sign up as an individual, or even better, recruit a team of family, friends, teammates or coworkers!
Questions? Contact Kim Mercado at 858-598-2428.
Red Shoe Crew Imperial Valley
Red Shoe Crew is a fun way for schools and students to take part in our mission of caring for families with critically ill children.
As a sponsor for Red Shoe Day, you’ll take a prominent role in supporting Imperial Valley families who are pursuing lifesaving care for their children.
Frequently Asked Questions
How do I register myself or my group for Red Shoe Day?
Visit the Red Shoe Day IV registration site or contact Kim Mercado at 858-598-2428.
When is the deadline to register?
Are minors able to participate?
Yes, minors can participate if accompanied by an adult. A waiver must be signed and returned.
What time do I arrive at my intersection?
We ask that you or your group arrives at your assigned intersection no later than 6:45 a.m.
What Red Shoe Day supplies are provided to me?
Each individual/group will receive Ronald’s iconic size-14 red boot, canisters, Red Shoe Day signs, an information packet with donation drop-off details, a money bag, a t-shirt, and a goody bag!
Where and when do I pick up my Red Shoe Day Supplies?
Supply pick up day will be announced soon.
How can I donate to Red Shoe Day if I don’t have the opportunity on my morning commute?
- Donate online
- Mail a check to Ronald McDonald House Charities of San Diego at 2929 Children’s Way, San Diego, CA 92123. Please add RSD-IV in the memo.
- Stop by your local McDonald’s Restaurant on Red Shoe Day.
After Red Shoe Day is over, where do I drop off the money and supplies?
All money and supplies must be dropped off at either the front entrance of El Centro Regional Medical Center (1415 Ross Avenue, El Centro, CA 92243) or Pioneers Memorial Hospital (207 W Legion Rd, Brawley, CA 92227).
Should we count the money?
No, all monies will be counted by our bank partners.
When can we see the results?
We will email results to all volunteers a few days after the event.